Technical specifications and best practices for Steam store page screenshots.
Use 1920×1080: Higher resolution screenshots look sharper in the lightbox view and show more detail.
Common rejection: Using concept art or cinematic renders instead of actual gameplay screenshots.
The order of your screenshots matters significantly. The first 4 appear in hover previews.
Show what players actually DO. This is the most important screenshot.
Your most visually impressive moment — a beautiful environment or exciting action.
Different area, mechanic, or game mode to show scope.
Whatever makes your game different from competitors.
UI systems, progression, additional areas, multiplayer, etc.
Should you show UI? It depends:
Mix it up: Include some screenshots with UI and some without. This gives players the full picture.
If your screenshots contain significant text (like tutorials or story moments), consider creating localized versions for your major markets. Screenshots with English text may underperform in non-English regions.
Steam doesn't support animated screenshots directly, but you can use the "About This Game" section to embed GIFs that showcase movement and action.