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Steam Pricing Transparency

How to properly disclose DLC, microtransactions, and any additional purchases.

If your game includes any purchases beyond the base price, it's important to disclose them. Hidden monetization leads to bad reviews, refunds, and potential policy violations.

What Must Be Disclosed

Downloadable Content (DLC)

Any planned expansions, content packs, or additional paid content. Even if not available at launch, mention it's planned.

In-App Purchases / Microtransactions

Cosmetics, currency packs, loot boxes, convenience items — anything purchasable inside the game.

Subscriptions

Monthly fees, premium memberships, or any recurring charges.

Battle Passes / Season Content

Timed content passes, seasonal unlocks, or progression-gated purchases.

External Purchases

If players need to buy anything outside Steam (companion apps, web services), disclose it.

How to Disclose

Be upfront — Don't bury monetization details at the bottom
Be specific — "Contains cosmetic microtransactions" is better than "contains in-app purchases"
Explain what's purchasable — Skins? Power-ups? Time savers?
Mention if it's cosmetic-only — Players appreciate knowing gameplay isn't affected

Common Mistakes

Launching with "no MTX" then adding them post-launch without updating the page
Vague language like "optional purchases available"
Not mentioning loot boxes or randomized purchases specifically
Hiding subscription requirements

What Our Check Looks For

Keywords: DLC, microtransaction, in-app purchase, subscription, battle pass, season pass, loot box
Pricing language that may indicate undisclosed purchases
Patterns suggesting additional monetization

If these terms appear in your description, we verify they're being disclosed rather than hidden.

Check Your Pricing Disclosure

Make sure your monetization is properly disclosed.

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